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mpindy's picture

Not a huge fan of the ad. I think I would have liked it better if the copy were scratched into the wall. I know it has been done a million times before but the time I think it would take to actually do that would reinforce the idea. Marker doesn't make a lot of sense to me.

mpindy
Activity Score 165
Graphic Designer
teenie's picture

I like the idea, but it doesn't translate in reality. Yes the sentence is long--but it's annoying and difficult to read and so the point is lost. And if the point is lost, the idea is worth 0.

teenie
Activity Score 1894
Copywriter
ricklongo's picture

You only need to read the first few lines to really get what it's all about.

That said, i'm not sure I like this ad. The tone of the copy is way too aggressive. It makes it sound like every foreigner in Cambodia is a natural suspect.

ricklongo
Activity Score 1244
JAGGY's picture
JAGGY
Activity Score 1382
Copywriter at TBWA, Mumbai |

Jaggy, MICA Ahmedabad

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