Dress

Campaign
Agency Network: 
Published/Aired: 
October 2009
Semorin:  Dress

Description

Print advertisement created by Fischer, Brazil for Semorin, within the category: House, Garden.

Caption

No more stains.
Semorin Stain remover.

Advertising Agency: Fisher América, Sao Paulo, Brazil
Art director: Kleyton Mourao
Copywriter: Pedro Guerra
Retouching: Big Studios
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Juan Cabral's picture

Good idea. Not perfect, since the stain is actually able to fix in the shirt. With the stain remover, you can actually take them off, but not avoid new stains to fix the shirt.

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

Guest's picture

wow, you really have client potential...

Guest
Juan Cabral's picture

Everybody has a talent...

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

talkingisfree's picture

Agree, the product is a stain remover, but that doesn't mean that makes clothes impossible to get stained. However nice try.

talkingisfree
Activity Score 2712
Art Director
ShaniG's picture

...

ShaniG
Activity Score 17214
Creative Director
ShaniG's picture

This should be an ad for a stain repellent, not a stain removal.

ShaniG
Activity Score 17214
Creative Director
Guest's picture

lol

Guest
Szychowski's picture

Interesting. Amongst all attempts with stain removers and washimg powders this idea can stand out.

Szychowski
Activity Score 89
Art Director at Warsaw, Poland |

http://www.szychowski.info

bluejay's picture

Good idea! Stands out of its category.

bluejay
Activity Score 44
Guest's picture

WTF? it's the same idea taht's going around for years now. once it's a sticker, than it's piece of removable cloth, now it's children's toy...

nothing new here.

Guest
Guest's picture

true...

Guest
ace85le's picture

Not bad but doesn't wow me either. As Juan pointed out, the analogy is flaw.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

iswanda82's picture

really really good!!!

iswanda82
Activity Score 344
Art Director
Guest's picture

very cool. nice Tihan

Guest
mikeelrapido's picture

Nice idea.

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

<---------------SexInAds------------------>

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dthlb72's picture

Looks like a good idea, but there's always a loop hole... - not just removing stains but the fabric material as well!

dthlb72
Activity Score 545
Art Director, ADK Malaysia
munirgee's picture

Really Good Idea...

munirgee
Activity Score 454
Creative Director at Pakistan |

M Munir Bhatti
http://twitter.com/munirgee | http://facebook.com/munirgee | http://www.xperts.net.pk

Guest's picture

See you in Cannes.

Wonderful

Guest
Pedro_Ripoll's picture

Nothing new in these AD's, solves the problem, but is not a award winner like some say, not even regional awards.

Pedro_Ripoll
Activity Score 2
Art Director
Guest's picture

award winning. good job.

Guest
Guest's picture

award wining job?? and thats goood. nobody will understand ur perfect award wining job :)))

Guest
komunique8's picture

nice one

komunique8
Activity Score 29
Art Director at Kamunique8 |

www.merobarema.blogspot.com

annavel's picture

Excellent!

annavel
Activity Score 107
Copywriter
Guest's picture

GOOD ONE! But, how about the hole?

Guest
rolling.stone's picture

Good Idea, pretty exaggerated (but i like exaggeration)

at least they have chosen the different way

btw dont understand the significance of hole (may be part of cloth design)

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture

...until it comes a triangle stain. XD

Guest
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