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Reindeer

Campaign
Agency Network: 
Published/Aired: 
February 2008

Description

Print advertisement created by McCann, India for Sebamed, within the category: Health.

Caption

Our products have a pH of 5.5 that matches the pH value of the skin and are never tested on animals. Reinstating yet again that beauty is after all, in our hands.
For skin the way it’s meant to be.

Advertising Agency: McCann Healthcare, Mumbai, India
Creative Directors: Sanjay Kudale
Art Director / Illustrator: Sanjay Kudale
Copywriter: V, Padmanabhan
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Frits Harkema's picture

Yes. Well. All the elements are sensible, but put together they make hardly any sense. Advertising is not easy.

Frits Harkema
Activity Score 713
Antwerpen
petek's picture

Did any cosmetic company ever test on crocodiles or mooses?

petek
Activity Score 1894
Creative Director
efox5's picture

Haha, good one!

efox5
Activity Score 85
kiko_23's picture
kiko_23
Activity Score 15
Copywriter |

KikoPostigo

phoamcor's picture

Too bad this dumb campaign wasn't tested on a good creative director.

phoamcor
Activity Score 1284
mikelite's picture

your comment was the best part of this campagin!

http://mikelightman.com/blog

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

Guest's picture

nice work paddy...

Guest
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