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Wheel

Agency Network: 
Published/Aired: 
October 2010
Seat:  Wheel
Seat Print Ad -  Wheel

Description

Print advertisement created by Grey, Israel for Seat, within the category: Automotive.

Advertising Agency: ACW Grey, Israel
Executive Creative Director: Yonatan Stirin
Creative Director: Tal Riven
Copywriter: Zack Feldman
Art Director: Sharon Suliman
Account Manager: Dani Brande
Account Supervisor: Sarit Sternhell
Account Executive: Gali Shaham
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Roger Keynes's picture

Cute. But not in a clever way.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

mmackinven's picture

Nothing new here :) similar execution but in DM: http://nicoleandsimon.carbonmade.com/projects/2447143

mmackinven
Activity Score 1608
Art Director at Freelance |

www.mackphotography.co.nz

Guest's picture

BORING AND DONE

Guest
jackmancer2017's picture

People see a steering wheel "oke flip the page"... idea lost.

Honestly I don't think many people will dream about driving the Seat with their magazine in front of them, just by looking at this ad.

jackmancer2017
kalpesh78's picture

This is a truck steering, not a car steering...and sorry this is an age old idea. Think of something new people.

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

tirthomitro's picture

it was in 1996-97, a fledging agency called Equus (now Equus Red Cell) in Calcutta launched the first "luxury" sedan of India - the Daewoo Cielo - with a similar ad.the copy in it read almost the same, but it was more clever. too old an idea buddies!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

LeeHarvey's picture

Besides from being a lame idea I look at the road instead of my steering wheel.... Silly ad, fail.

LeeHarvey
Activity Score 3045
Creative Director
Guest's picture

you feel for a moment that u have the car. it is the feeling that ad should give.

Guest
Mcadvlovin's picture

nice, but old!

Mcadvlovin
Activity Score 87
SuperJet International
Dzsoi's picture

Similar to this:

http://adsoftheworld.com/media/print/fitvibe_exercise

There you do an excercise, here you drive. Still I like that better since that one is not an
imitation, but the real thing. This is a bit juvenile and boring.

Dzsoi
Activity Score 8611
Copywriter
Amish's picture

again??????

Amish
Activity Score 61
elyoshiro's picture

Old

elyoshiro
Activity Score 546
Creative Director at Dir. Creativo Digital |

www.yoshirosans.blogspot.com

Jotacef's picture

If I get at least one image of the whole car I would think on buying it.

Jotacef
Activity Score 219
Copywriter at OGILVY GUATEMALA CITY
thedesignaddict's picture

Terribly boring.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Guest's picture

Welcome back to the late 90s!

Guest
Guest's picture

catastrophe

Guest
Guest's picture

good car. I love it. I have got a seat car. And its got 2 air bag and abs, ebd, and it is very comfortable. Ive got too many videos on http://arabanasil.com seat is very nice car. I advise it.

Guest
Guest's picture

Good over all features. A seat of the car has to be the most comfortable are which the manufacturers concentrate on. This one here looks it satisfy me at least.
http://www.applereviewed.net/cupra-seat.html

Guest
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