Description
Print advertisement created by JWT, Italy for Scottex, within the category: House, Garden.
More paper, more absorption.
Creative Director: Pietro Maestri
Art Director: Flavio Mainoli
Copywriter: Paolo Cesano, Bruno Bertelli
Photographer: StudioRos
Italy always blows my mind with their weird adverts.
This one's not the exception to the rule. But this is a little bit better.
Great. could be changed a bit but a great thought and visual.
Yeah... and how would you go about changing it Banner?
I think it's perfect the way it is.
Nice work Italy.
Im not claiming to be some advertising aficionado, im not the messiah either by the way... but this is critique.
If i must, I think perhaps its a bit shot a bit dark, lighting could be better the packshot shouldn't be touching the edge of the ad in my opinion and i dont care for the choice of typeface.
Its a brilliant idea and it is well executed.
jus ss i said before just could be tweaked in my opinion.
is it better than just one absorb all? I feel this product hasn't any benefit except we have to use more for absorbing.
It's cool.
Esteb, i have a question: are you a marketing director?
se parece al concepto de una grafica que gano cannes 2007.
Old technique (things that look like other things) but it's cool anyway.