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Chicken

Campaign
Agency Network: 
Published/Aired: 
July 2010
Like
29
Views
10794
Scotch-Brite:  Chicken

Description

Print advertisement created by Cuca Escola de Criativos, Brazil for Scotch-Brite, within the category: House, Garden.

Advertising School: Escola Cuca, Brazil
Art Director: Christian Gonzalez
Copywriter: Bruno Mattheus
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Highest Rated

Guest's picture

I'd rate this Campaign 8/10

It simply means what ever you Cook, Be it Fried Chicken, or bake a Cake or whatever, Scotch Brite can clean it. It's a well thought concept, a good Copy would have helped

Guest
Guest's picture

I fail to see the point of this ad so it doesn't move me. sorry

Guest
tirthomitro's picture

Stupid Ad!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Molecule's picture

I don't get it

Molecule
Activity Score 435
Copywriter
Guest's picture

I'd rate this Campaign 8/10

It simply means what ever you Cook, Be it Fried Chicken, or bake a Cake or whatever, Scotch Brite can clean it. It's a well thought concept, a good Copy would have helped

Guest
Chris Draper's picture

ok

Chris Draper
Activity Score 14
Art Director at Brazil
Guest's picture

I am not sure on the concept and yes completely agreed that a copy would have helped but on the contrary 3M moving forward with creative ads is reallly nice.

Although it does suprise me how was this advert approved by the 3M team as the logo placement is completely wrong according to the brand guidelines (3M logo is either top left or bottom right)

Guest
Rooster's picture

Que bosta de conceito hein velhos.

Rooster
Activity Score 125
Guest's picture

maybe i got to know you...
poor you... faggot or not... you GOTTA accept yourself...

Guest
Guest's picture

i dont get it

Guest
Guest's picture

It means Scotch Brite can clean everything

Guest
Anonymous Author's picture

It means Scotch-brite shape-shifts into whatever it cleans.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

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