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Bike

Campaign
Agency Network: 
Published/Aired: 
December 2011
Schneider:  Bike
Schneider Print Ad -  Bike

Also From This Campaign 2

Description

Print advertisement created by Saatchi & Saatchi, Poland for Schneider, within the category: Electronics, Technology.

Caption

Smile! You're in camera!

Advertising Agency: Saatchi & Saatchi, Poland
Creative Directors: Max Olech, Blanka Lipinska
Art directors / Copywriters: Martin Winther, Jakub Zielecki
Project managers: Maria Golosz, Aleksandra Monczak
Photographer: Agata Pospieszynska
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Highest Rated

Hawrys's picture

The only thing that i don't like is they used the same actors.

Hawrys
Activity Score 198
Copywriter
Ograiba's picture

Damn, I love this campaign... hahahahaha... I think this is new...

Ograiba
Activity Score 35
Copywriter at Srengenge, Yogyakarta - Indonesia
iambusy's picture

hahahaah

iambusy
Activity Score 2219
Copywriter |

busy.

Audrius Kubrik's picture

It's risky to trust an idea on that the guy will look like a TV show host (and perhaps he actually is), but maybe it works.

And another thing - whom is this product advertised to? Because, basically, it looks like a CCTV equipment (for?) If it's for professional area security, then...why the bike? If it's for home security...why does the action take place on the street?

Audrius Kubrik
Activity Score 828
Vilnius
MicheleVirgilio's picture

ehehe

MicheleVirgilio
Activity Score 2617
Milan Solanki's picture

new approach

Milan Solanki
Activity Score 996
Copywriter at Purple Phase Communications
Hadrons's picture

no

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture

I agree with you on this. I am not seeing this ad at all.

kleenex
Activity Score 58623
Web Designer/Developer
Audrius Kubrik's picture

And is that Robbie Williams?

Audrius Kubrik
Activity Score 828
Vilnius
Lawson Hembree's picture

Funny ad!

Lawson Hembree
Activity Score 444
Hawrys's picture

hahahaha. very very nice!

Hawrys
Activity Score 198
Copywriter
Hawrys's picture

The only thing that i don't like is they used the same actors.

Hawrys
Activity Score 198
Copywriter
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