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Wife

Campaign
Agency Network: 
Published/Aired: 
May 2016
Santa Casa: Wife

Description

Print advertisement created by Y&R, Brazil for Santa Casa, within the category: Public Interest, NGO.

Caption

An artery can separate you forever. Have your heart checked.

Advertising Agency: Y&R, São Paulo, Brazil
Executive Creative Director: Rui Branquinho
Art Director: Thiago de Melo
Copywriter: Rodrigo Mendonça
Head of Art: Felipe Pavani
Account Director: Heloisa Guimaraes
Illustrators: Rodolfo Martins, Feppa Rodrigues
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8718's picture

Finally something for layman too. Spot on!

8718
Activity Score 132
Other
damnson's picture

Way too literal.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

TheAdviser78's picture

nice art

TheAdviser78
Activity Score 133
Other
kleenex's picture

I agree, Do not like the concept all that much.

kleenex
Activity Score 57465
Web Designer/Developer
BAdsoftheworld's picture

Agree

BAdsoftheworld
Activity Score 3519
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