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Whirlwind

Campaign
Agency Network: 
Published/Aired: 
January 2011
Santa Casa:  Whirlwind

Description

Print advertisement created by Bronx, Brazil for Santa Casa, within the category: Public Interest, NGO.

Caption

Our patients need heroes to save them. Donate blood. Santa Casa de Curitiba.

Advertising Agency: Bronx Comunicação, Brazil
Creative Director: Alexandre Silveira
Art Director: Rafael Guth
Copywriters: Fabio Duarte
Illustrator: Alopratoons
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Highest Rated

bakamono's picture

P.S. Thanks for the criticism it is exactly what I wanted.

bakamono
Activity Score 1002

because therefore it is

bakamono's picture

Bad, bad as the rest. Give me the job I can do this better.

bakamono
Activity Score 1002

because therefore it is

aplloky's picture

No you can't. I've seen your portfolio.

aplloky
Activity Score 37
Copywriter
Boxey's picture

That makes two of us.

Boxey
Activity Score 8879
Melaleuca In-House
bakamono's picture

There is no emotion in this one, the art is great don`t get me wrong. Yet look at the girl she is almost smiling and her legs, looks like she is splashing in the water, like kids do in summer time on the river or beach. No distress no urgency no nothing, but great art.

Then ask your self are you feeling sorry and sad enough to give blood?

bakamono
Activity Score 1002

because therefore it is

bakamono's picture

P.S. Thanks for the criticism it is exactly what I wanted.

bakamono
Activity Score 1002

because therefore it is

Vingy's picture

Art is really greta, love the comic book reference but to be honest the concept is really lame

Vingy
Activity Score 474
Copywriter at Advance
deedeedead's picture

I like the ideat, but I´m not sure if the execution makes justice to the concept

deedeedead
Activity Score 26
Copywriter at JWT Caracas |

http://www.behance.net/JavierValle

shahidali's picture

You need blood. Not the blood of an playstation player.
The arousal of emotion is a distant possibility. Tried to be melodramatic. Should have been simple.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

zahir89's picture

yes aplloky
he is bad artist bakamono me too i see he's portfolio exactelly environnement and food you are very very far away to this ad

zahir89
Activity Score 20
Graphic Designer at work
jackblack's picture

Sorry guys. Just not great.

jackblack
Activity Score 2362
Art Director
fotdot's picture

Idea not good.

fotdot
Activity Score 673
Creative Director
luispiter's picture

i like the art direction

luispiter
Activity Score 2756
comunication
kulago's picture

Art direction is not working missing the drama... illustration is great

kulago
Activity Score 101
associate creative
bruno.regalo's picture

Great job Guys.
Nice illustration.
Excellent and creative
way to promote
something so delicate.

bruno.regalo
Activity Score 108
Art Director at Yeah! Brazil
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