Freddy

Campaign
Agency Network: 
Published/Aired: 
December 2010
Santa Casa:  Freddy

Description

Print advertisement created by Y&R, Brazil for Santa Casa, within the category: Health.

Caption

Please don't dream with Freddy Krueger.
Don't waste your blood. Donate.

Advertising Agency: Y&R, São Paulo, Brazil
Creative Directors: Mariangela Silvani, Jorge Iervolino
Art Director: Leon Valente
Copywriter: Roberto Kilciauskas
Illustrator: Leon Valente
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picopalqlea's picture

is "krueger" spelt wrong?

picopalqlea
Activity Score 973
Billoughsby's picture

Your obedient servant googled it for you. And that's a big "No" -- it is "spelt" right.

Billoughsby
Activity Score 5140
Art Director |

That's it.

mamn's picture

Nice work!

mamn
Activity Score 100

Mamn

jamesrothenburg's picture

Please... stop ripping off Saul Bass and try coming up with something more original.

jamesrothenburg
Activity Score 552
Art Director
Billoughsby's picture

You are right about Bass being The Original Original. But I would rather see a middlin' swipe of genius than a dreary thinkstock cliché which is usually associated with this sort of ad.

Billoughsby
Activity Score 5140
Art Director |

That's it.

Anonymous Author's picture

'Don't waste your blood' is a great line, bloody great in fact. Campaign is A positive.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

jackblack's picture

Like the retro poster look. Not sure about the lines.

jackblack
Activity Score 2346
Art Director
Roger Keynes's picture

Some of these are cute. Some fall flat.

Roger Keynes
Activity Score 5458
Copywriter |

The Jobless Writer
Will Think for Salary

mikeelrapido's picture

Funny idea..

mikeelrapido
Activity Score 1921
Copywriter at Evo S.C. |

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miko1aj's picture

absolutely fab campaign. Love the SaulBass'ish treatment. Don't treat it as "ripping off". Just good inspiration. Oh - and message is a funny, simple, yet haven't seen before idea. Great.

miko1aj
Activity Score 3010
MidasTouch's picture

Funny.
And yeah about the SaulBass'ish treatment, it's true :D

MidasTouch
Activity Score 1020

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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