Echography, Man

Campaign
Agency Network: 
Published/Aired: 
May 2011
Santa Casa:  Echography, Man

Description

Print advertisement created by DCS, Brazil for Santa Casa, within the category: Health.

Advertising Agency: DCS, Porto Alegre, Brazil
Creative Directors: Grace Meurer, Roberto Callage
Art Directors: Grace Meurer, João Pedro Vargas
Copywriter: Claudia Mainardi
Illustrator: Grace Meurer
Photographer: Foto de Produto, Leograf
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Highest Rated

cre-8-a-wity's picture

"Donate organs.Save life. Live the chance."

cre-8-a-wity
Activity Score 22
Bob.C's picture

The basic logic makes sense and the idea is good but, it seems impossible to see the scan. Without a clearer scan there is no visual logic, I really feel that the art direction is a problem here.

Bob.C
Activity Score 1157
Copywriter at Convince Ltd |

= http://we-convince.com/ =

Girlfireice's picture

something s wrong with the copy. "give new life a chance" perhaps?

Girlfireice
Activity Score 254
Copywriter at Trainee
dadada's picture

nice idea, i would just improve the cast posture in both ads. looks like acting on bed.

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

HappyHour's picture

The copy doesn't make any sense.

HappyHour
Activity Score 2381
cre-8-a-wity's picture

"Donate organs.Save life. Live the chance."

cre-8-a-wity
Activity Score 22
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