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Sorry Seatbelt

Campaign
Agency Network: 
Published/Aired: 
September 2018
Sancor Seguros: Sorry Seatbelt

Description

Print advertisement created by Bangboo, Brazil for Sancor Seguros, within the category: Finance.

Caption

In Portuguese, to say "I'm sorry", and belt, (seatbelt), the pronunciation is very similar: sinto and cinto. So, we play with these words in the headline: "I feel sorry for those who do not wear the seatbelt."

Safety In Movement

Advertising Agency: Bangboo, Maringá, Brazil
Creative Director / Art Director: Fernando Pace
Planning: Lucas Santos
Strategist: Cel Leal
Copywriter: Filipe Oliveira
Account Manager: Hélen Beque
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