Description
We did a movie theatre take-over in multiple locations across Canada to promote the launch of the Galaxy Note 8.0. These are three from the campaign of 9 that showcase the device features in a way movie goers can relate too.
Print advertisement created by Cheil, Canada for Samsung, within the category: Electronics, Technology.
Caption
Spoiler alert: it's awesome. Galaxy Note 8.0. Limitless possibilities on the go.
Advertising Agency: Cheil, Toronto, Canada
Creative Director: Jason Partridge
Copywriters: Brook Johnston, Scott Lew
Art Director: Donald Vann
Design + Studio Director: Joe Borges
Retoucher: Nestor Mercado
Creative Director: Jason Partridge
Copywriters: Brook Johnston, Scott Lew
Art Director: Donald Vann
Design + Studio Director: Joe Borges
Retoucher: Nestor Mercado
Jul 16, 2013 - 5:32kahleen
Congrats to the accounts that managed to sell such a horrible campaign
Copywriter
Jul 16, 2013 - 16:33adri10288
Ok so it's not a very well-thought out campaign. But what kills me most is the line break on this one. I read: "Greasy Popcorn..........Fingers Compatible". I had to re-read like three times until it made sense. Come on Art Director!
And yes, it is a lazy campaign.
Copywriter at Zebra Studios
Featured Content
Latest Collections
