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Ants

Campaign
Agency Network: 
Published/Aired: 
July 2010

Description

Print advertisement created by Ogilvy, Honduras for Samsung, within the category: Electronics, Technology.

Caption

Mini Proyector. Enjoy where you want.

Advertising Agency: Excell Ogilvy, San Pedro Sula, Honduras
Creative Director: Carlos Escobedo
Creative: Oliver Rodriguez
Art Director: Oliver Rodriguez
Copywriter: Q.ik Gúzman
Photographer: Caja de Luz
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Guest's picture

BUSTED

Guest
thedesignaddict's picture

Good execution. Simple idea. (While it is similar to the 3M stuff, this is better).

thedesignaddict
Activity Score 5403
Art Director at Freelance
Billoughsby's picture

I agree that this is better. The black-on-black murk of the 3M campaign keeps it from being successful.

Billoughsby
Activity Score 5150
Art Director |

That's it.

Blashyrkh's picture

Shadow fail

Blashyrkh
Activity Score 32890
Art Director
Sephi's picture

Samsung?and the EPSON logo?

Sephi
Activity Score 139
Art Director at Shanghai,China
paumarques's picture

buf. primera idea.

paumarques
Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Guest's picture

Aren't drive in theatres supposed to be outside? This implies the theatre is inside the mound.

Plus this says to me termites not ants!

Guest
Hibon's picture

Boring.

Hibon
Activity Score 3734

Simple ideas are the best !

Anonymous Author's picture

Composite parts make for a less than satisfactory whole.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

arielmolina's picture

Para mí algo mucho más simple y manteniendo el concepto podría ser el haber planteado una relación como de Gulliver y Lilliput. Donde somos gigantes y lo demás es pequeño. O bien usar diminutivos, me parecería muy bueno describir el argumento de una película usando diminutivos.

Saludos!

arielmolina
Activity Score 65
Creative Director at Brokers |

Ariel Molina
http://ar-creative.blogspot.com

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