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Charley Xie's picture

Mini be mini...

Charley Xie
Activity Score 31
Art Director
chinaski's picture

it says nothing.

chinaski
Activity Score 951
Copywriter
chintan ruparel's picture

it says salt n pepper..think mini objects...

chintan ruparel
Activity Score 1516
Copywriter |

~ old habits die hard, older ones never do ~

Global Cheese's picture

Global Cheese

pooh

Global Cheese
Activity Score 80
Creative Director |

Global Cheese

addyhoch10's picture

oh, i thought of dices... don't get it, sorry

addyhoch10
Activity Score 2580
Art Director
Dick Huges's picture

Please keep trying. You still didnt get there.

Dick Huges
Activity Score 935
Copywriter
addyhoch10's picture

aaah, i got it. it's about speed holes, isn't it? niiiiice, i love it.

addyhoch10
Activity Score 2580
Art Director
jena's picture

salt - pepper = just one white and one black. that's all.

jena
Activity Score 2
Copywriter
Yash Vora's picture

Any reason to box in the logo in this manner???

Yash Vora
Activity Score 46
Graphic Designer
everartz's picture

i always liked the mini ads... i think this one has a different reason for being launched in such manner.. still it appeals to me...

everartz
Activity Score 7571
Art Director |

| everartz |

mrtalented's picture

now available with 1 or 5 holes on your roof. enjoy extra rain!

mrtalented
Activity Score 2169
Creative Director
Moe Al_mahayni's picture

Lol, now you can get sun rays

Moe Al_mahayni
Activity Score 86
Graphic Designer at Ad Force 1 |

www.adforce1.ae

No fixed abode's picture

The most ridiculous campaign in the world from the agency with the most ridiculous name in the world. Who has that many names now days?

No fixed abode
Activity Score 380
Copywriter
the_ashlands's picture

eh...at first i couldnt tell if this was trying to be a weird phone or weird salt and pepper shakers...

the_ashlands
Activity Score 1378
Graphic Designer |

www.ashlandic.com

Charley Xie's picture

Mini be mini...

Charley Xie
Activity Score 31
Art Director
Minimum's picture

I always am

Minimum
Activity Score 1428
Graphic Designer |

---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

Rog's picture

Attento!

We need one team for the little words at the top. Buene!
Next team... give us a pretty picture in the middle. Bello!
Er... junior team... um... oh yes, the logo. Magnifico!

Hang on.

We're missing something...

Rog
Activity Score 6068
Copywriter |

>>>> That's not an ad. THIS is an ad.

Moe Al_mahayni's picture

the only explaination why so many creative people worked on it.

Moe Al_mahayni
Activity Score 86
Graphic Designer at Ad Force 1 |

www.adforce1.ae

brain123's picture

Yeah, maybe it also takes 3 copywriters to figure out what they are trying to say ! !

brain123
Activity Score 830
Creative Director at Crea DRAFTFCB
me thinks's picture

ah….a no-brainer again..

me thinks
Activity Score 722
Copywriter
passionbear's picture

Wait, isn't it backwards? One hole for salt, lots for pepper, right? Maybe Italians just love salt.

passionbear
Activity Score 2
Art Director
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