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Suicide Searches- Painless

Campaign
Agency Network: 
Published/Aired: 
September 2018
Safernet Brasil: Suicide Searches- Painless

Description

In Brazil, the month of September was defined as the month of combat for suicide. It's called "Setembro Amarelo" (Yellow September). The ads were published during September, using real suicide searches on Google. The objective was to teach relatives and friends how to help this people using the Safernet's site.

Print advertisement created by Fields360, Brazil for Safernet Brasil, within the category: Public Interest, NGO.

Caption

Suicide searches are help requests.

Advertising Agency: Fields360, Brasilia, Brazil
Creative Director: Thiago Reis
Art Director / Illustrator: Athos Bernardo
Copywriter: Hayre Borges
Additional Credits: Sidney Campos (CEO), Ruskaya Campos (COO)
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