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Breakfast

Campaign
Agency Network: 
Published/Aired: 
July 2009
SAFE:  Breakfast
SAFE Print Ad -  Breakfast

Also From This Campaign 2

Description

Print advertisement created by Special, New Zealand for SAFE, within the category: Public Interest, NGO.

Caption

Over 20,000 mother pigs in New Zealand spend most of their lives in cages not much bigger than their bodies. Help us stop this cruel practice. Make sure you don't buy factory farmed pork, bacon or ham.

Advertising Agency: Special, Auckland, New Zealand
Creative Directors: Tony Bradbourne
Art Director: Tony Bradbourne
Copywriters: Rob Jack
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juuaan's picture

yeah help the mother pigs please,,, good copy bad art.

juuaan
Activity Score 13
Copywriter
bubblestheclownfish's picture

I like it. A lot. Great copy, and a great visual (everything from the white space to the typeface to the subtle Mother's Day pink) to draw you in and then sucker punch you.

bubblestheclownfish
Activity Score 614
Creative Director
tirthomitro's picture

swine-flu's got some +ve points too!!!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

ya.........excellent copy...............

Guest
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