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Sleep attack

Agency Network: 
Published/Aired: 
June 2009
SAAB:  Sleep attack
SAAB Print Ad -  Sleep attack

Description

Print advertisement created by The Name, Italy for SAAB, within the category: Automotive.

Caption

Sleep before you drive.

Advertising Agency: The Name, Rome, Italy
Creative Director: Luca e Ted
Art Director: Emanuele Pulvirenti
Copywriter: Filippo Testa
Photographer: Marco Biondi
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alexander_bickov's picture

Good realized end of ads

alexander_bickov
Activity Score 3281
Guest's picture

Well done.

Guest
washiam's picture

Storyboard here?

washiam
Activity Score 443
Art Director
Guest's picture

The lighting grey points between freak me out

Guest
sgre2504's picture

I see them too!!!!!

sgre2504
Activity Score 137
Art Director
sgre2504's picture

I see them too!!!!!

sgre2504
Activity Score 137
Art Director
Primitive's picture

you think they made that on purpose? its really the same feeling while you are sleepy!!

Primitive
Activity Score 122
Graphic Designer at Workers Village, Automax Magazine |


Dont waste your life taking care of It...

http://mosab.250free.com

Emran Hayat's picture

v.nice

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Guest's picture

u would think the ending would be a bit more impactful than that.

Guest
mpared's picture

nice!!

mpared
Activity Score 562
Planner at Bold Ogilvy and Mather |

www.thecuriousbrain.com

Guest's picture

What are these grey points in between? Is this ad haunted?

Guest
Mandark's picture

ok...what is up with the grey points??!! my eyes are killing me!!

Mandark
Activity Score 403
copywriter |

"U think it's perfect?! Press delete and start again!"

Bob08's picture

No link with SAAB cars.
Good for Safe Drive adv not for a specific brand of car.

Bob08
Activity Score 749
tirthomitro's picture

shit

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

it's a storyboard. that's it. and if you imagine the commercial you discover there is no idea.... !!!!!!!!!

Guest
Guest's picture

agree. poor idea.

Guest
Andrey Vaslit's picture

The gray points are just an optical illusion >.>
like this ad.

Andrey Vaslit
Activity Score 210
Andrey Vaslit's picture

This promote security, not car.

Andrey Vaslit
Activity Score 210
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