Description
Print advertisement created by Lowe, Brazil for Runner's Magazine, within the category: Media.
Caption
Every second counts.
Advertising Agency: Borghi/Lowe, São Paulo, Brazil
Creative Directors: Fernando Nobre, Fabio Brigido
Art Director: Saulo Rocha
Copywriter: Guilherme Nesti
Illustrator: Manipula
Executive Creative Directors: Jose Borghi, Fernando Nobre
Creative Directors: Fernando Nobre, Fabio Brigido
Art Director: Saulo Rocha
Copywriter: Guilherme Nesti
Illustrator: Manipula
Executive Creative Directors: Jose Borghi, Fernando Nobre
May 20, 2014 - 14:04morse
It means you arrive to a different finish with every second.
Beautifully done.
Art Director |
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

May 21, 2014 - 11:29Tala
so deep and so Fantastic
May 22, 2014 - 3:03Dzsoi
I got it and I am not a runner. I think runners would get it immediately. Interesting visual. Maybe the copy should make a connection between reading the magazine and making our records better. This headline is only a statement about running itself.
Copywriter
May 22, 2014 - 4:15faceyon
I get it, but this seems like an over kill, to pass the message. But the art director and illustrator did a great job.
Art Director at DDB lagos |
teach me.
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