This campaign was produced for the Australian Navy by George Patterson Y&R Melbourne and internationally renowned photographer Andreas Smetana. A frigate, a transport and a submarine were shaped out of the actual Navy crews who operate those vessels. This simple idea illustrated the Navy’s greatest attribute: teamwork. And it did so with the men and women who operate the very ships that protect Australia’s waters.
Print advertisement created by Y&R, Australia for Royal Australian Navy, within the category: Professional Services.