Guitar, 2

Campaign
Agency Network: 
Published/Aired: 
May 2008
Rock in Rio:  Guitar, 2

Description

Print advertisement created by Artplan, Brazil for Rock in Rio, within the category: Recreation, Leisure.

Caption

Without nature, rock will be over. For every hour of rock, 70 new trees planted.

Advertising Agency: Artplan, Rio de Janeiro, Brazil
Creative Director: Roberto Vilhena
Art Director: Marcello Cruz
Copywriter: Nina Góes
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Highest Rated

dico's picture

good campaign. Simple but nice!

dico
Activity Score 332
Establecimiento Las Marias - Graphic designer |

http://dgdico.com.ar/

dico's picture

good campaign. Simple but nice!

dico
Activity Score 332
Establecimiento Las Marias - Graphic designer |

http://dgdico.com.ar/

reject_subject's picture

Excuse me?!?

reject_subject
Activity Score 209
Copywriter at Idea Plus Skopje
copylad's picture

Ouch... :)

copylad
Activity Score 121
Copywriter
copylad's picture

i think reject_subject's comment should be rejected...

awesome thought...
well for the brains who refuse to understand!
Its the wood part of the guitar that's missing and that's made from trees!

well done guys! :)

copylad
Activity Score 121
Copywriter
Quink's picture

thanks for the explanation cos i didn't get it either...

Quink
Activity Score 234
Copywriter
theghoul's picture

I think this is a social/environmental project done by Rock In Rio. For each rock festival, they plant trees. Simple and good.

theghoul
Activity Score 32
STRTLRS's picture

Pianos, flutes and many percussive instruments are made of wood and are used in rock music, yet they chose to do a campaign entirely with electric guitars. One ad would have done the trick. AD: done, CD: done.

www.storytellerscreative.com

STRTLRS
Activity Score 1601
storytellers. |

---------------
I think, therefore... yeah.

ackattak's picture

What about drums? Helloooo?
Good idea but I agree with strtlrs, 3 electric guitar executions gets a little boring...

ackattak
Activity Score 396
Copywriter
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