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Bra

Campaign
Agency Network: 
Published/Aired: 
October 2011
Rexona:  Bra

Description

Print advertisement created by Lowe, Turkey for Rexona, within the category: Health.

Caption

Even on your most stressful day!

Advertising Agency: Lowe, Istanbul, Turkey
Creative Directors: Tuba Samli Atilla, Tayfun Kisacik
Copywriter: Evrim Aytas
Art Director: Asuman Ural
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NicoCiego's picture

This could be funnier. xp
not bad!

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
Hadrons's picture

:-) understatement?

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture

Carino

MicheleVirgilio
Activity Score 2617
stickynotes's picture

shame that you guys didn't push it further. it feels like the first idea. the logo stands terribly on the background.
the strange shadow that connects him with the 'bad situation' is somehow nice..

stickynotes
Activity Score 1094
andylefty's picture

Not too good.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
jponino's picture

interesting approach

jponino
Activity Score 601
Copywriter at ISCOM, copywriter and art director
Abhishek Parikh's picture

Not too good... but.. not too bad.

Abhishek Parikh
Activity Score 568
CuriousPencil's picture

Inherent sexism aside, the guy's spraying his elbow.

CuriousPencil
Activity Score 4225
Copywriter
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