Agency Network: 
March 2020
Revolution Cooking: Toaster Swatches
Revolution Cooking Print Ad - Toaster Swatches


Most toasters seem to only have 2 settings – burnt and not burnt. The R180 toaster from Revolution doesn’t have that problem. In fact, it lets you toast toast exactly how you want it. So to show this MMB took the idea of color swatches and created toast swatches. After all, how many pinks are in the world after all, hundreds, thousands? Which makes color swatches the perfect metaphor. This idea of newfound control over how we can now toast is what drove this execution, driving purchase intent in stores and online where people could be directed to the web site.

Print advertisement created by MMB, United States for Revolution Cooking, within the categories: Electronics, Technology, House, Garden.


Finally, toast exactly how you like it.

Log in to post comments
kleenex's picture

I will take some blackish hole please.

Activity Score 58777
Web Designer/Developer
joelapompe's picture
Activity Score 4027
Featured Content

Latest Collections