Also From This Campaign 3
Description
Print advertisement created by Publicis, Belgium for Renault, within the category: Automotive.
Caption
Drive the change
Advertising Agency: Publicis Brussels, Belgium
Account Director: Myriam Baya
Account Manager: Nico Cornelis
Creative Directions: Alain Janssens, Paul Servaes
Art Director: Gilles de Boncourt
Copywriter: Eric Becker
Production Director: Christ Lannoy
Media: Magazine
Account Director: Myriam Baya
Account Manager: Nico Cornelis
Creative Directions: Alain Janssens, Paul Servaes
Art Director: Gilles de Boncourt
Copywriter: Eric Becker
Production Director: Christ Lannoy
Media: Magazine
Nov 02, 2010 - 15:42Guest
Vu le nombre de chômeurs provoqués par la fermeture des usines Renault aux alentours de Bruxelles, il semble évident qu'un autre tableau statistique moins positif pourrait paraître comme parodie de cette campagne...
Renault closed its industry in Belgium in the 90's, this could give a good purpose for a statistik joke around this campaign...
Nov 02, 2010 - 17:35Roger Keynes
The first ad is rubbish.
The second is plain stupid.
This is better.
Copywriter |
The Jobless Writer
Will Think for Salary
Nov 02, 2010 - 23:54Guest
too much exageration once again
Nov 17, 2010 - 5:16CuriousPencil
This is ridiculous. Forcing a connection between abandoned dogs and the launch of a car? To what end?
Copywriter
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