Advertisement

Pisa

Campaign
Agency Network: 
Published/Aired: 
May 2013
Renault:  Pisa

Description

Print advertisement created by Publicis, France for Renault, within the category: Automotive.

Caption

You won't ever want to stop.

Advertising Agency: Publicis Conseil, Paris, France
Chief Creative Officer: Olivier Altmann
Creative Officer: Hervé Riffault
Copywriter: Thierry Lebec
Art Director: Bénédicte Potel
Assisting Art Director: Magali Valencia
Account managers: Stéphane Gaillard, Boris Langlois, Caroline Su, Adeline Blanc
Log in to post comments

Highest Rated

anónimo de la calle's picture

Actually, This IS motion blur...

anónimo de la calle
Activity Score 38
Copywriter |

anónimo de la calle

Shawali's picture

If you're going to base your campaign on a Photoshop effect, at least use the right one. Motion blur would have been more appropriate.

Shawali
Activity Score 8434
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

anónimo de la calle's picture

Actually, This IS motion blur...

anónimo de la calle
Activity Score 38
Copywriter |

anónimo de la calle

Shawali's picture

Oops, my bad =) I so never use cheesy Photoshop effects that I forgot what they really look like =)

Shawali
Activity Score 8434
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Andrej Troha's picture

Then don't be smart.

Andrej Troha
Activity Score 613
certaintly's picture

fun. made me laugh.

but when i thought about it more, im not sure it's the right message for the product.
i mean, camping cars are for.. CAMPING.

i would use this execution on a different product cus it's indeed fun and smart.

certaintly
Activity Score 3988
Spanky's picture

Old idea.

Spanky
Activity Score 4897
Other
kleenex's picture

what a waste...

kleenex
Activity Score 58793
Web Designer/Developer
Andrej Troha's picture

Totally lame and pointless. Plus: adjust the shutter to 1/250. It works, trust me.

Andrej Troha
Activity Score 613
Edoftheworld's picture

1980 ad

Edoftheworld
Activity Score 161
jackblack's picture

Oh my.

jackblack
Activity Score 2363
Art Director
Peter Frank's picture

In 1970 it was an OK idea.

Peter Frank
Activity Score 532
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement