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Cherubim

Campaign
Agency Network: 
Published/Aired: 
February 2011
Like
27
Views
15107
Renault:  Cherubim
Renault Print Ad -  Cherubim

Also From This Campaign 2

Description

Print advertisement created by Publicis, Venezuela for Renault, within the category: Automotive.

Caption

For clearer skies.
Renault GNV

Advertising Agency: Publicis, Caracas, Venezuela
Creative Directors: Douglas Rios, Demian Campos
Art Directors: Carlos Cadenas, Demian Campos
Copywriter: Jose Castro
Illustrator: Demian Campos
Photographer: David Gonzalez
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Highest Rated

list's picture

always great to see people stealing from photographers....
http://www.manipulator.com/Fine-art/photos/end-times#/1

list
Activity Score 8
morse's picture

Interesting new angle on pollution.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

chanderjoshi's picture

really

chanderjoshi
Activity Score 153
Other at Essence Communications
Laymie's picture

Powerful. Depressing but powerful.

Laymie
Activity Score 27
luispiter's picture

its better... i good work

luispiter
Activity Score 2756
comunication
Ron Burgundy's picture

very cool, I love all the new ideas towards clean tech...cant stand green washing

Ron Burgundy
Activity Score 1630
Art Director at Southern California
iriske's picture

Article is very interesting,thanks for your sharing.
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iriske
Activity Score 8
mr.x's picture

The other ad is alot better.

mr.x
Activity Score 998
Forsbergs Skola
everartz's picture

i understand the idea and i like the art a lot, but why did they say for clearer skies? this should be targeting the environment which is a wider range of an area, sky is only part of it...

everartz
Activity Score 7613
Art Director |

| everartz |

dadada's picture

visual could be better executed. it looks draft layout.

dadada
Activity Score 1720
Art Director |

Everybody is creative, be yourself.

Davai's picture

Looks like a first idea

Davai
Activity Score 618
Copywriter
Billoughsby's picture

Have to agree with dadada and Davai. And the first impact is of little dead kids who've been run over by a Renault. I get the pollution message, but the initial negative impression is hard to shake. Ugh.

Billoughsby
Activity Score 5154
Art Director |

That's it.

A.S.'s picture

A little bit depressive but so precisely communicate the message.

A.S.
Activity Score 78
elyoshiro's picture

First idea

elyoshiro
Activity Score 546
Creative Director at Dir. Creativo Digital |

www.yoshirosans.blogspot.com

raulbanderas's picture

i like it

raulbanderas
Activity Score 357
gigacarol's picture

Beautiful illustration.

gigacarol
Activity Score 68
Other at Illustrator |

Need illustration? http://cargocollective.com/carolinapontes

list's picture

always great to see people stealing from photographers....
http://www.manipulator.com/Fine-art/photos/end-times#/1

list
Activity Score 8
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