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Twice locked

Agency Network: 
Published/Aired: 
March 2014
Rede Gazeta:  Twice locked
Rede Gazeta Print Ad -  Twice locked

Description

Print advertisement created by Aquatro, Brazil for Rede Gazeta, within the category: Media.

Caption

Don't make an exception to drinking and driving.

Advertising Agency: Aquatro, Vitoria, Brazil
Creative Directors: Sylviene Cani Guaitolini, Fernando Laranja
Art Director: Fernando Laranja
Copywriter: Andre Fantin
Photographer: Shutterstock
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Highest Rated

Pete R.'s picture

Yes, the nails are done, but the remote is greasy.

Pete R.
Activity Score 3412
Illustrator
NY Belfry's picture

I don't think it's powerful enough. From a distance, it looks like a standard car ad.

Also, very underwhelming copy. The only good thing I can say is the high quality photography.

NY Belfry
Activity Score 1045
Other at City College of Technology
Pete R.'s picture

Yes, the nails are done, but the remote is greasy.

Pete R.
Activity Score 3412
Illustrator
morse's picture

Too easy.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture

This whole ad is crap.

kleenex
Activity Score 58793
Web Designer/Developer
Marcao's picture

Really weak execution. Plus, the copy isn't good.

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
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