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Campaign
Agency Network: 
Published/Aired: 
July 2010
Red Cross:
Red Cross Print Ad -

Also From This Campaign 2

Description

Print advertisement created by Comtech, Czechia for Red Cross, within the category: Public Interest, NGO.

Caption

Help before it's too late.
Attend first aid training

Advertising Agency: Comtech Group, Zlin, Czech Republic
Creative Director: Petr Vlasak
Art Director: Roman Baygouzov
Copywriter: Petr Vanek
Retouch, CG, Postproduction: Tomas Muller
Photographer: Goran Tacevski
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thaistylez's picture

love it haha

thaistylez
Activity Score 224
Burapha University
Guest's picture

FREAKIN AWESOME

Guest
Guest's picture

Why angel? can anyone explain me pls? I miss any strong idea there, some call-to-action.. it's just "nice picture" based on the headline.

Guest
Guest's picture

Idea is - Learn first aid before it is too late.
Print refers to a TVC, but it works for itself - as a statue of an angel (usually greeving) here tries to make a heart massage. So it is monumentaly vain and late.

Guest
SAM75's picture

Thanx for explanation.

SAM75
Activity Score 220
bad astronaut's picture

guests with dumb comments should be banned. :)

bad astronaut
Activity Score 544
Guest's picture

The "too smarties" should too.

Guest
bad astronaut's picture

so should the sissies who make dumb comments behind "guest" names.

bad astronaut
Activity Score 544
rurorjuror's picture

Why angel is doing heart massage?

rurorjuror
Activity Score 745
Art Director at Tough Slate Design, Kyiv, Ukraine |

http://coroflot.com/flashback62

Guest's picture

Nice - Personal thought. You could loose the two lines below and above the headline for a more cleaner, uncluttered layout.

Guest
Luis Maram's picture

Good idea but frightening art direction... interesting.

Luis Maram
Activity Score 252
Marketing Director |

Luis Maram
http://blog.luismaram.com

Shajeel Dzyner's picture

nice work I like it.....

Shajeel Dzyner
Activity Score 26
Art Director at Dubai media city
Dzsoi's picture

Good, clean idea.

Dzsoi
Activity Score 8609
Copywriter
maladjusted82's picture

Clean execution, loved the religious aspect of it. If you get it.

maladjusted82
Activity Score 6
Copywriter at Vistacom |

So, the life I have made may seem wrong to you, but who asked you anyway? It's my life to ruin, my own wreck.
Alma Matters - Morrissey

JustinCarrasquillo's picture

Really cool. Not digging that candle or the location general. Maybe it's because I hate bare trees in a background like this... too busy!

Good concept. Not the best execution.

JustinCarrasquillo
Activity Score 563
Photographer at Los Angeles, CA |

http://www.justincarrasquillo.com

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