Recycled ad

Published/Aired: 
October 2007
 Recycled ad
 Recycled ad

Description

This ad was on the cover of the local newspapers in the City of Karlstad, it was also made as a spread. We used letters from well known, mainly, swedish newspapers logos. The bodycopy is about that newspapers can be recycled up to six times and speculates in a newspapers reincarnation. ”Not to scare you but this newspaper could have been a xxxxxxxn in an earlier life.

Caption

Give this newspaper a new life. Recycle it.

Advertising Agency: Spenat, Karlstad, Sweden
Art Director: Andreas Österlund
Copywriter / Account director: Mats Åstrand
Final art: Helena Johansson
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LeeHarvey's picture

Aaah, the good old ransom note technique! Long time no see. This sounds like a good idea though......

LeeHarvey
Activity Score 3043
Creative Director
Guest's picture

http://adsoftheworld.com/media/print/national_transplant_center_transp...

Done, with a better art direction and a better idea.

Guest
LeeHarvey's picture

I must agree on that

LeeHarvey
Activity Score 3043
Creative Director
prabhath's picture

It's just GREAT!

prabhath
Activity Score 60
Art Director
whiskey's picture

Seriously?

whiskey
Activity Score 41
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