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Reality

Agency Network: 
Published/Aired: 
December 2008
 Reality

Description

StopGoodTV.com is deceptively launching a new cable TV channel in NYC. To break through, we devised an anti-campaign with the ultimate anti-spokesman (the devil). All creative efforts focus on the devil trying to stop people from tuning in. The pay off is the website, where you can interact with the devil, buy some of his merch and sign his petition to stop this new network. His myspace.com page has him “friends” with everyone from porn stars to Barack Obama and everyone in between.

Advertising Agency: Cesario Migliozzi, Los Angeles, USA
Creative Directors / Art Directors / Copywriters / Illustrators: Enzo Cesario, Michael Migliozzi
Production: Flic Media
Visual Effects / Colorist / Pos-Production: Robb Hart/ an ideal world
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Highest Rated

whitewhite's picture

bad advertising with ineffective idea rules

whitewhite
Activity Score 251
Copywriter
Pedestrian's picture

StopGoodAdvertising.com

Pedestrian
Activity Score 492
STRTLRS's picture

Poor advertising for an even worse attempt at a viral campaign.

www.storytellerscreative.com

STRTLRS
Activity Score 1601
storytellers. |

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I think, therefore... yeah.

whitewhite's picture

bad advertising with ineffective idea rules

whitewhite
Activity Score 251
Copywriter
Guest's picture

boring and low budget ad

Guest
unmanman's picture

too bad

unmanman
Activity Score 118

ga ga goo goo ga ga...

Guest's picture

Great concept and anti-campaign.

Guest
sloppy4's picture

wow! he has a myspace page!

sloppy4
Activity Score 1492
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