Rayovac

Detectives

Argentina
Agency Network: 
Fischer
Published/Aired: 
May 2013
Posted: 
May 30, 2013
Like
14
Comments
4
Rayovac: Detectives
Rayovac Print Ad - Detectives

Tags

Print Argentina Personal Accessories Rayovac Fischer

Description

Creative CEO: Diego Sica

Print advertisement created by Fischer, Argentina for Rayovac, within the category: Personal Accessories.

Caption

Against darkness.

Advertising Agency: Fischer América, Argentina
General Creative CEO: Fernando Fernández
Copywriter: Alvaro Lecumberri
Art Director: Alejandro Barredo
General Account Director: Javier Fernández
Account Director: Julieta Onofrio
Account Executive: Agustina Antig
Director of Activations: Esteban Morano
Production agency: Ani Suren
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certaintly's picture
May 30, 2013 - 17:39

i like the use of the silhouette and the idea of putting something inside it, but i dont like what you put inside it.

certaintly
Activity Score 3988
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kleenex's picture
May 31, 2013 - 11:58

nice concept.

kleenex
Activity Score 58791
Web Designer/Developer
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sold's picture
May 31, 2013 - 21:56

yes, nice concept.
but not so nice idea.

sold
Activity Score 3379
Copywriter
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jackblack's picture
Jun 06, 2013 - 20:36

They're batteries. They're not only used for flashlights.

jackblack
Activity Score 2363
Art Director
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