Description
Print advertisement created by Babel, Brazil for R7.com, within the category: Electronics, Technology.
Underscore_is_a_pain.
Free e-mail from R7. Thousands of logins available.
Creative Director / Copywriter: Ricardo Chester
Art Directors: Ana Conrado, Romolo Megda
Photographer: André Brandão
Way to bring interest to something that inherently has little.
Anyone please explain what the foot's got to do with it? Also, how come there are only thousands of logins? Confused here.
@CuriousPencil
It's not the foot but that thing on the foot, which is supposed to be an "underscore", I think, and an "underscore is a pain". I didn't get it at first too. It's kinda funny. And it's not only... The copy says thousands of logins available.
Thanks atb- it's a bit of a 'long walk', as someone here once said about an ad, to get to the meaning. But now I get it, yeah, kinda-sorta-funny. Still a bit limp for a long walk though.
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