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[not interested]'s picture

Obvious... sometimes a little too obvious, even for an ad like this...

[not interested]
BOOBJOB LOOBCANNON's picture

I'm afraid I don't get it. Is it an advertising 'in joke'?

;-(

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

andrej dwin's picture

it's something that exists in every language (as far as I know) - a sentence that has all the letters of the alphabet in it.
for English it's something like "a fox jumps over a dog" (google for the exact sentence, I'm too lazy and forgetful).

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andrej dwin
Activity Score 937
Copywriter at Publicis Austria |

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cebox's picture

I like the concept but not the graphic style...it's nice but too much classic...

cebox
pneuburg's picture

I like the idea. AD could have been more typographic since it's promoting a typography workshop.

pneuburg
Activity Score 251
Creative Director |

pjn

saidukaringa's picture

Actually this ad says everything... only for them who know that.... and also it is not for them who don't know that. coz they are not going to purchase the product. First time I felt something which justifies itself.

Saidu Karinga
The Idiot

saidukaringa
Activity Score 278
Dubai, United Arab Emirates |

Saidu Karinga
The Idiot

chinaski's picture

explanation: open MS Word. type: =rand()
press enter.
it will write: The quick brown fox jumps over the lazy dog.
The sentence is a panagram, covering all the letters in the english alphabet.

chinaski
Activity Score 951
Copywriter
prozac_republic's picture

hahaha

in my german word, it reads: "Franz jagt im komplett verwahrlosten Taxi quer durch Bayern."

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prozac_republic
Activity Score 196
Art Director |

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brojmson's picture

hahaha.
you're such a funny person.
what does it mean? wait, i don't wanna know.
btw- why do you have german word, russkie?

brojmson
prozac_republic's picture

work in germany.

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prozac_republic
Activity Score 196
Art Director |

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toni m's picture

it calls our memory about typography, i think this poster works for graphic designer ^_^

toni m
fractalrene's picture

Does it work for mac?

fractalrene
Activity Score 1504
Copywriter
MooBarack's picture

of course it does, silly.
this sentence's got nothing to do with ibm/pc

MooBarack
fractalrene's picture

'The quick brown fox jumped over the lazy dog' is the text sample that appears on almost any Windows application to show fonts. It's used because the phrase contains all the letters of the alphabet, silly.

But I don't quite remember if it appears on mac applications. Anyway, anyone that uses a computer will get the joke.

fractalrene
Activity Score 1504
Copywriter
ivan's picture

It's not Windows specific. It's a sentence used to showcase all letters of a typeface. Check it it has all the letters of the alphabet.

ivan
Activity Score 12
Creative Director at Ads of the World
fractalrene's picture

Thanks, I know. In spanish (my natural language) the panagram is 'El veloz murciélago hindú comía feliz cardillo y kiwi' which translates as 'The quick indian bat was happily eating cardillo and kiwi'.

fractalrene
Activity Score 1504
Copywriter
ivan's picture

Nice. Thanks!

ivan
Activity Score 12
Creative Director at Ads of the World
chirpy.cynic's picture

Great ad,only the dog should have been smaller cos it is The Quick Brown Fox Jumps Over The Lazy Little Dog

chirpy.cynic
Activity Score 22
Creative Director at Chennai |

Life, love, laughter, light: the steps of evolution.

j2mango's picture

in chinese
it is:"那只敏捷的棕毛狐狸跃过那只懒狗。 "
so funny
tnank u ,chinaski:)

j2mango
Activity Score 534
Other
JamurPutih's picture

you don't get it, then you are not a graphic designer...

..or you still on that "wow, i'm a graphic designer" phase..

;)

JamurPutih
Activity Score 263
Art Director |

end of joy, enjoy

yonkironic's picture

above all it's a cool illustration

yonkironic
Activity Score 50
Graphic Designer at graphic designer
ahrimanpob's picture

I like the idea, and I'm assuming its aimed at people who are already in the field or at least have a rather good understanding of typography. However, I do not like the small font size. While it makes it look elegant and interesting, its hard to read. Oh the delicious irony.

ahrimanpob
Activity Score 100
Creative Director at Ideómanos Publicidad
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