Painting

Campaign
Agency Network: 
Published/Aired: 
March 2009
Pyme:  Painting

Description

Print advertisement created by Hambre, Chile for Pyme, within the category: Electronics, Technology.

Caption

Catch him. Anti-vandal Infrared Camera HD.

Advertising Agency: Hambre, Santiago, Chile
Executive Creative Director: Jorge Leiva
Creative Directors: Eugenio Spencer
Art Director: Eugenio Spencer
Copywriter: Matias Celis
Illustrator: Rodrigo Valladares
Photographer: Roger Silverstein
Production: Claudio Arditti productions
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creativegodown's picture

all r south americans r what?

creativegodown
Activity Score 246
AlphaDog's picture

Dont get it

AlphaDog
Activity Score 265

Seek and Destroy

Grace Bastien's picture

meh.

Grace Bastien
Dev Kumar's picture

You don't need HD infrared cameras to find the odd bloke out in this series...

Dev Kumar
Activity Score 828
Copywriter at Mumbai
jorj's picture

I love it.

jorj
Activity Score 630
Art Director at Senior Art Director
Guest's picture

I like the visuals, but... only one suspect has evidence in his hands, pockets etc. so catching him red-handed is easy without the camera. If they all had purses, necklaces and such, you'd need the camera to make the difference who stold the item and who just has a gift for his girlfriend or a grandmothers purse with him.

Guest
rolling.stone's picture

If they are showing stolen item in hands, than what is the significance of Camera ?

Had it been something which a ordinary guard cant catch, would be better.

rolling.stone
Activity Score 2731
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture

sutil cool

Guest
Guest's picture

good idea, good photo, good art !!!

Guest
Guest's picture

very good casting!

Guest
Guest's picture

intelligent!

Guest
Guest's picture

muy buena idea!

Guest
copycomoelcopi's picture

¡oh, por favor! con todo respeto por tu trabajo, si algo le falta a esto, es la idea. la idea que "venda" el producto. y aquí sólo hay un buen aprovechamiento estético de una escena. está "rico" el aviso. tus amigos lo van a encontrar "rico". pero publícalo en el semanario de la pyme y no te a vender un carajo.

copycomoelcopi
Activity Score 814
Copywriter
Ad_Man's picture

Should i beleive that in 15 minutes, 5 people from different locations, give this ad 9 and 10 stars? Come on, Mr. "I worked on this"! Come on!!

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture

la raja el arte

Guest
Guest's picture

sutil

Guest
nicocina's picture

good idea, good photo, good art!!

nicocina
Activity Score 7
Art Director
SandMan69's picture

When you're in a line up you've already been caught. You also wouldn't still have the stolen item in your possession, but I get why they put it in here. But that almost goes against their concept. The whole purpose of a line-up is to CONFIRM the identity of the culprit to the police. He's been caught, you're pretty sure it was him, now the cops just need you to pick him out. How does that tie into this camera system? Very weak idea hiding behind polished visuals.

SandMan69
Activity Score 3818
Art Director |

Doin' it for the points

alexander_bickov's picture

Beautiful photography. Fashion idea :)

alexander_bickov
Activity Score 3217
Ad_Man's picture

Pretty forced.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

DarkSide's picture

To the creatives in the credits:
Guest coments with 9stars wont transform this bad ad into a good one.
Never.

DarkSide
Activity Score 1060
Other
kevgroat's picture

What is going on? nothing. cooL......?

keep the rating low!

kevgroat
Activity Score 175
Guest's picture

Gähn...

Guest
Guest's picture

Buena Dirección de Arte y fotografía, todo muy sutil.

Guest
Guest's picture

Loving it :-)

Karl

http://www.karlbower.co.uk

Guest
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