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More Time for your fantiasies

Agency Network: 
Published/Aired: 
April 2016
Prolong Print Ad -  More Time for your fantiasies

Description

Print advertisement created by DDB, Chile for Prolong, within the category: Pharmaceutical.

Caption

More Time for your fantiasies
Prolong
Against premature ejaculation

Advertising Agency: DDB, Chile
Excecutive Creative Directors: Matías Lecaros, Simón Subercaseaux
Creative Director: Eddy Fernandez
Art Director: Tomás Garin, Matías Lecaros
Copywriters: María de los Ángeles Contreras, Jordán Cáceres, Felipe Araya, Felipe Hernandez
Illustrator: Hugo Yáñez
Photographer: Alejandro Caputo
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Highest Rated

CrackerJackFlash's picture

nice

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

CrackerJackFlash's picture

nice

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

Carlos Aledo's picture

Brilliant concept and execution.

Carlos Aledo
Activity Score 63
Frelancer photographer, illustrator and designer |

http://www.behance.net/CarlosAledo

Frederick W's picture

I'm jealous, CANNES!

Frederick W
Activity Score 7
Kevin Prado's picture

the concept is clear, excelent execution
Congrats!!!

Kevin Prado
Activity Score 13
CommandZ's picture

This made me smile. My only nitpick is the elevator shaft wouldn't really be in that position next to the windows but I understand it needed to be cheated up for the composition.

CommandZ
Activity Score 2509
Creative Director
bakamono's picture

I think they are not in the elevator, it's a fantasy so it's in the bedroom. Maybe that is why it is so close to the window.

bakamono
Activity Score 1002

because therefore it is

bakamono's picture

I thought that is what the stop button was for, I guess I was wrong.

bakamono
Activity Score 1002

because therefore it is

sandipkayal's picture

great idea...

sandipkayal
Activity Score 270
Art Director at LOWE LINTAS |

a CREATIVE drop

sandipkayal's picture

but not for normal people

sandipkayal
Activity Score 270
Art Director at LOWE LINTAS |

a CREATIVE drop

motif's picture

would someone explain it?i cant get it..

motif
Activity Score 79
TommyO's picture

Beautiful.

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

hythamabuelela's picture

great

hythamabuelela
Activity Score 36
Creative Director at creative director
lessismore's picture

nice

lessismore
Activity Score 251
Graphic Designer
Richard Finch's picture

Sweet Stuff. Beautiful art direction although the typo doesn't work for me.

Richard Finch
Activity Score 201
Graphic Designer
pez's picture

Good stuff.

pez
Activity Score 1804
Creative Director
atb2005's picture

@motif

The guy fantasizes about having sex in the elevator. So with "prolong" that fantasy never stops; hence, the elevator keeps going up, through the roof. This is my take. Might be wrong.

atb2005
Activity Score 13557
Themadartist1972's picture

the best one i have seen today so far, the best thing is humor in advertising !

Themadartist1972
Activity Score 323
Art Director at Euro RSCG 360
tirthomitro's picture

these rock - the entire campaign rocks...
keep the good work, err.. maturing by the day!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Phillhb's picture

The first thing that i thought was Charlie and the glass elevator , not premature ejaculation. It took me a while to get the message from this, which unless it was placed in a magazine i would not have got. So having sex in the elevator so long that you need to break out of the roof, i am guessing is the message. Not clear enough for me Should of had a bra hanging out of the door or something so that people who Drive past, or walk past can quickly understand the message.

Phillhb
Activity Score 335
Blike's picture

Excellent work!Love It

Blike
Activity Score 28
kleenex's picture

Not really feeling it.

kleenex
Activity Score 52674
Web Designer/Developer
Mr. Green's picture

That's funny!

Mr. Green
Activity Score 114
Art Director at Porco Preto advertising
Phony Ads's picture

This idea was lost on me. I'm all about sex in unusual places (especially outdoors), but never once have I fantasized about sex in an elevator.

Phony Ads
Activity Score 149
Copywriter
AdBuzzer's picture

A very precise metaphore I must say ;-) But the branding is too weak.

AdBuzzer
Activity Score 1174
Marketing Manager |

http://adbuzzer.wordpress.com

chaddy velasco's picture

i agree with atb2005!

chaddy velasco
Activity Score 95
University of Santo Tomas
Glut's picture

nice!

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
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