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#STOPTHEBLAME - Ab Use

Campaign
Agency Network: 
Published/Aired: 
November 2017
Project Alert on Violence Against Women: #STOPTHEBLAME - Ab Use

Description

In Nigeria, blaming the victim of domestic violence is a recurring problem which society chooses to ignore. This campaign puts the topic on the front page - literally - by creating faux magazine covers with the #STOPTHEBLAME message.

Print advertisement created by Up In The Sky, Nigeria for Project Alert on Violence Against Women, within the category: Public Interest, NGO.

Caption

Don't let the fear of blame keep you in pain

Advertising Agency: Up In The Sky, Lagos, Nigeria
Creative Director: Omaga Idirigbe
Art Director / Illustrator / Photographer: Olisa Ogbolu
Copywriter: Jessica Iwayemi
Additional Credits: Bolanle Akintomide, Olawale Mada, Sanni Ibrahim
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