Agency Network: 
Published/Aired: 
March 2008
Procter & Gamble / Febreze:  Lady

Description

Print advertisement created by Grey, Canada for Procter & Gamble, within the category: House, Garden.

Caption

Eliminates odors.

Advertising Agency: Grey, Toronto, Canada
Creative Director: Rick Kemp
Art Director: Gerald Schoenhoff
Copywriter: Jonathan Careless
Photographer: Frank Hoedl
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Highest Rated

sp101's picture

I am so tired of seeing things which are just smaller than it supposed to be. for me this is first thought thinking!

sp101
Activity Score 137
advertising
Jet Propulsion Lab's picture

Eliminates old-people smell?
That was my immediate reaction to this ad. It's so wrong but so funny!!

And no. Just shrinking your nose doesn't really help sell this product to be honest...

Jet Propulsion Lab
Activity Score 10679
Copywriter
sold's picture
sold
Activity Score 3379
Copywriter
whitespace's picture

Yeah that was my first thought too... Didn't notice the nose until you mentioned it. I thought they were just being rude.

whitespace
Activity Score 1953
Creative Director
Crisp One's picture

well at leased they didn't execute the same lame idea, three times.

Crisp One
Activity Score 2005
Other at New York
Jet Propulsion Lab's picture

Ummm, yes they did.
Same stupid nose job exactly three times. Am I missing something else?

Jet Propulsion Lab
Activity Score 10679
Copywriter
sp101's picture

I am so tired of seeing things which are just smaller than it supposed to be. for me this is first thought thinking!

sp101
Activity Score 137
advertising
teenie's picture

This is just disturbing.

teenie
Activity Score 1894
Copywriter
honestly's picture
honestly
Activity Score 2
mikepants2005's picture

She looks stoned. Why are her eyes so red?

mikepants2005
Activity Score 504
Copywriter
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