Agency Network: 
June 2010
Prachachat:  Bakery
Prachachat Print Ad -  Bakery

Also From This Campaign 2


Print advertisement created by Monday, Thailand for Prachachat, within the category: Media.


See through the truth.
Prachachat Newspaper

Advertising Agency: Monday, Bangkok, Thailand
ECDs: Passapol Limpisirisan, Wiboon Leepakpreeda
Copywriter: Passapol Limpisirisan
Art Director: Piya Ngow, Komson Yamshuen, Wiboon Leepakpreeda
Agency Producer: Wannaporn Jitsom
Phographers / Retouchers: Anuchai Secharunputong, Nok Pipattungkul, Remix Studio
Studio / 3D Composer: Banyong Ngamwila
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Guest's picture


Guest's picture

Personally, I like this and the other ad in this series. Sure the other one may have gone a little too far, but both of them get a very strong point across. Not only that but they do it in a very well drawn out way.

lynnholilin's picture

woah do these things really happen? that's extremely traumatising...

Activity Score 118
Graphic Designer |

Lynn Ho
Decision Communications Pte Ltd
Advertising Agency Singapore

rolling.stone's picture

i guess school scene could be seen in underdeveloped areas

Activity Score 2731
Copywriter at Delhi , India |


~ Quite obviously, I have gathered no moss ! ~

keboin's picture

Very Eye Catchy! I remember doing a 3D ad for an Internet Connection Company in the Philippines but not as detailed as this..

Activity Score 41
Graphic Designer
akshaysrikar's picture

Ok, this is acceptable. its pretty subtle. but the other option seriously fucked up.

Activity Score 408
paumarques's picture

millor l'altra.

Activity Score 1282
Copywriter |

Pau Marquès
(+34) 670 36 79 83

mikeelrapido's picture

Great visual, so many details.. This one is ok, but other one with teacher is a little bit too strong..

Activity Score 1921
Copywriter at Evo S.C. |


dinesh3434's picture

this ad is far more better than the other one.......

Activity Score 17
Jupiter's picture

it would be nice to see what's happening inside the parked cars as well haha...nice one! :)

Activity Score 547
Artifarty |

commenting just to gather more pencils:-)

Polishing Turds is My Job's picture

feels very SIMS. I like

Polishing Turds...
Activity Score 16
Gjeli's picture

This is a good one for a newspaper ad, but also here's a "big brother" or an "all seen eye" concept.

Activity Score 103
Art Director
Guest's picture

What are they saying?!
That the baby is getting put in the pastry?

dollypoppin's picture

This is definitely better than the other one in exposing the "truth".

Activity Score 1385
Copywriter at Conceptboard Advertising |

"Nihil sub sole novum"

Guest's picture

@Guest | Sun, 2010-07-18 06:41
I would think it's an abortion clinic because the father (?) on the couch looks distraught and the area isn't big enough or full with enough patients to be a clinic or a hospital. Also, going along with the school one, a normal birth doesn't seem quite shocking enough when paired in the same campaign. That was my take.

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