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Agency Network: 
Published/Aired: 
December 2010
PlayStation Print Ad -  Coq

Description

Print advertisement created by TBWA, France for PlayStation, within the category: Gaming.

Caption

Game over

Advertising Agency: TBWA\PARIS, France
Creative Directors: Eric Holden, Rémi Noël, Philippe Simonet
Copywriter: Glen Troadec
Art Director: Ingrid Varetz
Art Buyer: Olivia Care
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Highest Rated

manumartin5's picture

Great idea.! Game Over is great concept for any game. .. and you did justice to that by your visual.

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
Guest's picture

Post-Vervroegen

Guest
reasonwhy's picture

Oportunist, nothing much.

reasonwhy
Activity Score 147
Art Director
surecreator's picture

PETA will be the only one who will oppose this.. i liked it v much..

surecreator
Activity Score 31
Creative Director
Guest's picture

poor... just like bic campaign

Guest
Guest's picture

Would anyone give me some clue about what I am missing? Really don't get it..

Guest
Underdose's picture

Really don't get it.. Can someone explain what I am missing?

Underdose
Activity Score 134
surecreator's picture

uderdose... dude u really need the explaination?

surecreator
Activity Score 31
Creative Director
LeeHarvey's picture

I could use some too, mister surecreator! So if you would be so kind.....

LeeHarvey
Activity Score 3045
Creative Director
New Nice and Fun's picture

They've done it when the French Soccer Team lost at the World Soccer Cup !

That's why I Love It!

New Nice and Fun
Activity Score 377
LeeHarvey's picture

Aaaah okay, now I see. Well, now that it's all clear to me; stupid ad, awful lay out.

LeeHarvey
Activity Score 3045
Creative Director
Billoughsby's picture

Bingo, Mr. H. Nothing here. I like a little ad with my white space, thank you, guys.

"First thought" would be an undeserved compliment to TWAT\PARIS, because it would imply that there was ever any thought at all to it.

Billoughsby
Activity Score 5150
Art Director |

That's it.

jackblack's picture

Can we make the Playstation logo bigger?

jackblack
Activity Score 2359
Art Director
Dzsoi's picture

Oh and by the way can we make the idea bigger?

Dzsoi
Activity Score 8605
Copywriter
Guest's picture

Oh oh and by the way, can we make SONY gigantic, spilling out of the blood in a fashion style?

Guest
Billoughsby's picture

They tried, Dzsoi. It obviously made their head explode.

Billoughsby
Activity Score 5150
Art Director |

That's it.

Dzsoi's picture

My 50 cents: they were like Get Creative or Die Tryin'.

Dzsoi
Activity Score 8605
Copywriter
jackmancer2017's picture

Sad to see Playstation ad struggling like this. "Game Over" is a very fitting name for this ad but for wrong reasons.

jackmancer2017
Guest's picture

is there any game about animal cruelty?

Guest
Guest's picture

may better around, start to play

Guest
Guest's picture

Not impressed, the neck of the chicken could have been better, it looks like it was cut off into Photoshop, why not adding some feathers?

Damn, I still feel I'm working, too bad...

Guest
Lazarus's picture

Hmmmm... not sure about this one.

Lazarus
Activity Score 1536
Creative Director
Sdb's picture

Vulgar

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
CuriousPencil's picture

Has to be a scam ad anyway, surely? 'PlayStation' as a platform has been defunct for years, long since superseded by PS2/3 and PSP.

CuriousPencil
Activity Score 4225
Copywriter
Guest's picture

i like this one, but its kinda funny, that they have to write on the ad, its not a real animal.

Guest
manumartin5's picture

Great idea.! Game Over is great concept for any game. .. and you did justice to that by your visual.

manumartin5
Activity Score 1196
Art Director at Infinity Advertising Services Pvt. ltd.
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