Description
Print advertisement created by DDB, New Zealand for Pink Batts, within the category: Industrial, Agriculture.
Keeps you snug.
Executive Creative Director: Toby Talbot
Art Director: James Conner
Copywriter: Christie Cooper
Photographer: Rory Carter
Retoucher: Gordon Moir, The Lounge
Eunotsogenius ... both campaigns are totally different.
*If you're not satisfied, you can always beat it.
tottaly agree with u man...
Somepeople just hang in here to say that something had been done without any arguments...
totally diferent concepts ... both works for me...
Sorry boobynis... It is different, One is print and one is TVC.
Yeah I just saw that Malaysian spot. Just when you think the advertising in south-east asia couldn't get any cheesier...
Funny one this campaign. While personifying your product/brand/benefit isn't new, DDB have managed to keep the tone of the Pink Batts stuff nice and subtle (esp. in the TV). They've brought a (dare I say it) warmth to the idea that makes you smile, whether you're in advertising or not. They're a classy bunch.
These are very nicely shot. The TVC to go with this is flawless also. Nice work DDB.