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Description
Bigger balloons.
Creative Directors: Miguel Brito
Art Director: Miguel Brito
Copywriter: Jano Rodríguez
Photographer: Gustavo Dueñas
There's nothing smart about these ads. Still, the execution is quite good.
Good execution...but IS THAT ENOUGH? Why those SIMPLE AND SCHOOL ADS are here?
MAS FEO QUE SOPA DE CEBOLLAS PARA VAMPIRO!
"Aquí también se opina en español y em português".
"no silencies lo que no sabes expresar".
OOOOKKKKKK. They want to show their gums make bigger balloons.
So they show a guy with a huge balloon.
Direct?
I love it... it looks surprising, and you wander "what does the image represent"
at first look it seems a gay space-cadet :) but then you read its for Gum :)
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crop it no need for all the body to be shown
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Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso
Now that I've had time to digest the two ads, I'm mad. Why couldnt' they have used some hot guy wearing very little to do this ad? Hmmm? They show a busty girl wearing a tank top and we gals get some chump standing around in a jumper. No fair.
Big bollocks!
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Need a copywriter? Call me.
Skittles did this over three years ago. Stop copying, people.
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