Also From This Campaign 4
Description
Print advertisement created by Euro RSCG, France for Petit Bateau, within the category: Fashion.
Art Director: Florence Belisson
Copywriter: Véronique De Surmont
Art Buyer: Isabelle Mocq
Photographer: Benni Valsson
Retouching: Spark Link
The brand Petit Bateau was originally for babys. And the age of Babys is count in month. So they use this fact to say that they now have clothes for every age.
Well, that was a tough one to understand unless you're French :)))
Sorry, but in every country the age of babys is count in month. I´m german. (And father.)
And you can buy Petit Bateau in every country. But I didn´t knew all that until my son was born.
Its ok. I think is clear. Good. I like it.
Very clear. Very good.
Here too... It's a good ad, all I said was that unless someone explained it to me, I would have never understood it, that's all...
it also means these clothes are for everyone... thats bleeding obvious
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