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Elephant

Campaign
Agency Network: 
Published/Aired: 
June 2014
PETA:  Elephant

Description

Print advertisement created by Lowe, Singapore for PETA, within the category: Public Interest, NGO.

Caption

When you buy, you become part of it.
Poaching is driven by demand. So the day you stop buying, they stop killing.

Advertising Agency: Lowe, Singapore
Group Account Director: Andrea Aranador
Copywriters: Mihir Dhairyawan, Joseph Cheong
Creative Directors / Art Directors: Andrew Ho, Sheng Jin Ang
Chief Creative Officer / Executive Creative Director: Dominic Stallard
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Highest Rated

Dzsoi's picture

See-say headline but does the job for sure.

Dzsoi
Activity Score 8609
Copywriter
morse's picture

Wow, great campaign. Finally PETA is using a real professional agency.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Droidalicious's picture

Elephant killing is brutal.

Droidalicious
janaka illangarathne's picture

great

janaka illangarathne
Activity Score 247
Art Director
wvwvwy's picture

wow... awesome insight!

wvwvwy
Activity Score 156
Art Director |

hello

Dzsoi's picture

See-say headline but does the job for sure.

Dzsoi
Activity Score 8609
Copywriter
JLL's picture

LOVE IT! Clever!

JLL
Activity Score 399
Director of Creation - Copywriter
kleenex's picture

not bad.

kleenex
Activity Score 58645
Web Designer/Developer
Ramat Ajala's picture

Old insight.

Ramat Ajala
Activity Score 800
feysal's picture

i like it.

feysal
Activity Score 2600
Executive Creative Director at CBCC Africa (Centre for Behaviour Change and Communication) |

groovy baby!

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