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Prison, 3

Campaign
Agency Network: 
Published/Aired: 
March 2009
Persil:  Prison, 3

Description

Print advertisement created by DDB, Poland for Persil, within the category: House, Garden.

Advertising Agency: DDB, Warsaw, Poland
Art Director: Johan H. Ohlson
Copywriter: Ruda Mazurek
Photography: Robert Olejnik
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Highest Rated

sirvan's picture

One ad, at most.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

lucaszaiden's picture

Fresh approach! (until "done" commenters)

ps. maybe you could've use a different material on the floor. In my monitor it's fighting with the table cloth!

lucaszaiden
Activity Score 93
VP Executive Creative Director |

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Guest's picture

Done before. This is soooooo old!!

Guest
ivan's picture

Got a link? I haven't seen it before.

ivan
Activity Score 12
Creative Director at Ads of the World
Guest's picture

I haven't either. But I think this is not a campaign. Just one piece is enough.

Guest
Guest Commentator's picture

ivan, agency saatchi.. ads roger wong, steve lau, product ariel :)

Guest Commentator
Activity Score 58
baffled's picture

Are u kidding me? The ads with handcuffs made out of clothes, do u really think thats the same idea?

baffled
Activity Score 108
Creative
Guest's picture

It makes me remember the “dirt is good” thing used by the same brand and other brands in Asia.

Guest
StarlaY's picture

well I can't see any resemblance with "dirt is good" campaign which is basically saying: One must get his/her hands dirty to learn new things... Let your children play freely and explore the world, there's OMO (the brand) to clean the clothes.
These executions are definitely a fresh breath to done and done and done world of detergent ads.
doing something new in that era is just like doing a reverse-shot in a coffin.*

* unnecessary information for curious reader: doing a reverse-shot in a coffin is a saying in Turkish
meaning making an incredible move in even when your conditions are really limited.

StarlaY
Activity Score 310
Copywriter |

“Inspiration exists, but it has to find us working.” Picasso.

baffled's picture

Where has it been done before? Please show a link

baffled
Activity Score 108
Creative
owsianka's picture

I like it. Something new! :)

owsianka
Activity Score 103
Testardo Red Cell, Warsaw
Guest's picture

The idea of the stripes use as jail bars is don before.. but still it's nice..

Guest
TRICKY's picture

does it work on plain color and fabrics?...

p.s the art direction is horrible specially this free the stains BLACK TAG

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture

i LOOOOOVE IT

Guest
wildbore's picture

interesting.good job!

wildbore
Activity Score 749
Creative Director at - - -
Guest's picture

If all the shirts in the world had stripes.

Guest
Guest's picture

If all people in the world had a brain and made comments which make sense.
Interesting why most people who write as a Guest often have nothing interesting to add.

Guest
Guest Commentator's picture

baby, aren't you one of 'em guests too. lolz

Guest Commentator
Activity Score 58
kurtberengeiger's picture

Really nice idea. But one advert was enough.

kurtberengeiger
Activity Score 7341
Copywriter
Guest's picture

Igual están ahí. Y no se van a ir nunca de mi camisa porque está aprisionada, de paso... Lo veo así.

Guest
Guest's picture

nnccn

Guest
Guest's picture

UMA MERDA!!!!
The art direction is horrible!!!

Guest
Guest's picture

BORING

Guest
sirvan's picture

One ad, at most.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

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