Advertisement

Gas Station

Campaign
Agency Network: 
Published/Aired: 
March 2012
Persil:  Gas Station

Description

When you all stains to stay on your clothes, they will settle in. In this campaign for Persil Gel DDB, Dubai have dramatised and personified this insight.

Print advertisement created by DDB, United Arab Emirates for Persil, within the category: House, Garden.

Caption

Stops stains from settling in.

Advertising Agency: DDB, Dubai, UAE
Creative Director / Copywriter: Zahir Mirza
Executive Creative Director: Shezhad Younis
Creative Director: Firas Medrows
Art Director: Firas Medrows
Agency Producer: Glory Fayyad
Illustrator: Tarek Saman
Log in to post comments
jackmancer2017's picture

Looks like all those other ideas done for detergents. Seen a dozen of these at least already. Creative team didn't even set out to make something new.

Besides, it shows quite the opposite of what it's saying.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Ramat Ajala's picture

They don't break the category rules.

Ramat Ajala
Activity Score 800
saherwafai's picture

boring visual

saherwafai
Activity Score 114
Graphic Designer at Graphic Designer |

saher

www.crispdesign.ca

Wordnerd's picture

man... this idea is desperate

Wordnerd
Activity Score 6692
Copywriter
kleenex's picture

not a great idea.

kleenex
Activity Score 58797
Web Designer/Developer
Hadrons's picture

I'll pass. Boring ad.

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

YJ's picture

Mustard Gas Station? Really? You honestly couldn't come up with something other than a deadly chemical weapon? FAIL!

YJ
Activity Score 376
Art Director
Jawhari's picture

Over used...sorry guys!

Jawhari
Activity Score 67
Art Director
Tilbin Thambi's picture

Very much used

Tilbin Thambi
Activity Score 189
Art Director at Chennai |

www.davincicreatives.com | tilbin@davincicreatives.com | 098405 86509

neary jaclies's picture

sorry

neary jaclies
Activity Score 104
manzoordesign's picture

over use!

manzoordesign
Activity Score 147
Art Director at Bangalore |

"creativity is what I think in every moment of my life"

www.facebook.com/manzoordsign I www.behance.net/manzoordesign

ladisa's picture

Done to death.

ladisa
Activity Score 38
Creative Director |

"Every ad is an opportunity."

curguy24's picture

And this won an award at Dubai Lynx Festival for unknown reason.

curguy24
Activity Score 37
Art Director at DAY MEA
MoveOn's picture

Good concept, but the fact that it feels overly art directed, especially with the area around the headline, leads me to believe this ad is clearly in the pro-active realm.

MoveOn
Activity Score 63
Art Director
Bianconiglio's picture

stop abusing photoshop

Bianconiglio
Activity Score 406
Copywriter
mmackinven's picture

Looks like the product doesn't work as the stains have settled in :)

mmackinven
Activity Score 1606
Art Director at Freelance |

www.mackphotography.co.nz

mertos's picture

not a good idea

mertos
Activity Score 904
Creative Director
somecopywriter's picture

Stain remover ad that uses some overused cliche in a over the top way. Awards fodder...nothing else. meh

somecopywriter
Activity Score 1113
Copywriter at Boomtown
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement