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Blackboard

Agency Network: 
Published/Aired: 
January 2011
Perfetti:  Blackboard
Perfetti Print Ad -  Blackboard

Description

Print advertisement created by Ogilvy, India for Perfetti, within the category: Confectionery, Snacks.

Advertising Agency: Ogilvy & Mather, Mumbai, India
National Creative Directors: Rajiv Rao, Abhijit Avasthi
Art Director: Sameer Sojwal
Photographer: Raj Mistry
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Underdose's picture
Underdose
Activity Score 134
Duvidl's picture

ffffffffuuuuuuuuuuuuuuuuuuu

Duvidl
Activity Score 62
Underdose's picture

Underdose
Activity Score 134
Cheerriiee's picture

Totally! haha

Cheerriiee
Activity Score 952
Graphic Designer
copyslipper's picture

this one gives me the creeps

copyslipper
Activity Score 18
Copywriter
Duvidl's picture

The idea is pretty clever. Not many people who don't get goosebumps at the thought of nails scratching along the blackboard...

Duvidl
Activity Score 62
luispiter's picture

ahhhh i dont understand

luispiter
Activity Score 2756
comunication
Lazarus's picture

Yikes. I felt that.

Lazarus
Activity Score 1536
Creative Director
Sdb's picture

Hard to get, could have been more clear....

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
Glut's picture

Very compatible the faces when nails scratching along the blackboard and something sour.

Like!

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
gklnair's picture

every aspect of this ad personifies sour!!

gklnair
Activity Score 41
Marketing Manager at Oxygen Healthcare Communication
time_traveler's picture

oh! pliz stop it. on with the next ads. cant bear it. G8 ad.

time_traveler
Activity Score 49
Copywriter at kathmandu, nepal
raw tuna's picture

love it

raw tuna
Activity Score 837
General Manager
Sonali Sharma's picture

great ad.

Sonali Sharma
Activity Score 9
Copywriter at Creative Cart
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