Pars Pro Toto, Differential

Published/Aired: 
September 2006
 Pars Pro Toto, Differential
 Pars Pro Toto, Differential

Description

Caption

One can't see it. One must know it.
Your Audi partner knows your Audi and its workings like no one else. A masterpiece in every detail. That's why you should bring your Audi in for regular inspections only to those with the service quality you can trust — to you Audi Service Centre. Your Audi Partner will provide competent answers to all of your questions — and service that puts you first.
100% Audi. 100% Service.

Advertising Agency: DraftFCB, Hamburg, Germany
Creative Directors: Alexander Gutt, Bill Marbach
Art Director: Andreas Miller
Copywriter: Michael Zimmermann
Photographer: Iver Hansen
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SandMan69's picture

Nette Autoankündigung von den Deutschen.

Bravo.

SandMan69
Activity Score 3818
Art Director |

Doin' it for the points

twelve_noon's picture

absolutely basic.

twelve_noon
Activity Score 613
Creative Director
Stigset's picture

These are a bit boring in my opinion, and as said above very basic.

Stigset
Activity Score 1454
Art Director
addyhoch10's picture

this ad may look interesting to audi service staff.
but most drivers are rather interested in the "toto", not the "pars"

if at all, these may work with really spectacular, less technical pictures

addyhoch10
Activity Score 2580
Art Director
Beatboxer's picture

a BIT boring, you said?

Beatboxer
Activity Score 1511
Copywriter
Umlaut's picture

One must not look at these for long. One must not waste one's time.

Umlaut
Activity Score 197
Creative Director |

Umlaut

kc_brock's picture

this style of a.d. is sooooo overdone in the past couple years.

awesome 3-d modeling though.
where's the c-g credit?

kc_brock
Activity Score 699
Art Director |

rd

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