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Agency Network: 
Published/Aired: 
March 2010
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Pantene:  Tree
Pantene Print Ad -  Tree

Description

Advertising Agency: Adler Chomsky Grey Tel Aviv, Israel

Print advertisement created by Grey, Israel for Pantene, within the category: Health.

Caption

From root to tip.

Executive Creative Director: Yonatan Stirin
Creative Director: Moti Rubinstein
Art Director: Karin Gross
Copywriter: Uri Marek
Photographer: Osnat Rom
Illustrator: OMG
Senior group Account Director: Anat Leventon
Account Supervisor: Keren Alfandari
Account Executive: Ronny Schwartz
Production: Ronny Rotman
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Adaddicted's picture

another mushroom cloud!

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

alvinpck's picture

I suppose it implies a tree.

alvinpck
Activity Score 1463
Art Director
Chris.S's picture

Nah!

Chris.S
Activity Score 33
Art Director |

©

Cogito ergo sum

xcreativity's picture

love it. love the artwork and the copy

xcreativity
Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

ralphhasenohr's picture

done for a hundred times. even if it looks okay.

ralphhasenohr
Activity Score 44
creative consultant
MrMiyagi's picture

Doesn't do anything for me, just weird

MrMiyagi
Activity Score 5
Copywriter at TBWA Cape Town
cruzialx's picture

Whew! great

cruzialx
Activity Score 194
Affinity Express Inc.
Phil Lestino's picture

Her tree looks a mess...not to mention her bush!

Phil Lestino
Activity Score 1684
Phil Lestino's picture

Her tree looks a mess...not to mention her bush!

Phil Lestino
Activity Score 1684
Axl's picture

done done done

Axl
Activity Score 266
Paris
bi_sign's picture

???

bi_sign
Activity Score 262
Art Director
Appolonia's picture

i quite like it actually :)

Appolonia
Activity Score 298
Copywriter at memark branding agency
Nidal Almohtadi's picture

Thanx for your effort, but bad photoshop. See the hair on the edge.

Nidal Almohtadi
Activity Score 19
Art Director at Art Director in HORIZON DRAFTFCB jeddah
mosho's picture

it is nice idea but i have on comment
1- the light that comes on the hair from the back doesn't make any sense
cuz it suppose that only the sunlight is effecting the tree

mosho
Activity Score 298
Graphic Designer at Graphic designer |

Mohamed El Mahdy
www.sketchescs.com

shortafella's picture

nice one!

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

talkingisfree's picture

nooooooooooooo

talkingisfree
Activity Score 2712
Art Director
Ensamblador's picture

This is a very good a idea. Hard to execute and not that perfectly acomplished.

Ensamblador
Activity Score 239
Creative Director at OMM ensamblaideas
jumendoza's picture

Good art

jumendoza
Activity Score 40
Copywriter at instituto de artes
Tommy G.'s picture

Great colors and nice atmosphere. Could be better though.

Very close with the nature, almost felt Africa.

Tommy G.
Activity Score 897
Graphic Designer at Job seeking
tchifi's picture

Does it only work if you have african roots ? I like the colours but the finish leaves a lot to be desired.

tchifi
Activity Score 164
Creative Director
Bangads's picture

If it indicates climbers then it works

Bangads
Activity Score 65
Copywriter at Copywriting
mayankbarolia's picture

great ad and a great art.. love the concept too..

hairs depicting a healthy green tree :)

mayankbarolia
Activity Score 144
Hiperion's picture

80´s advertising

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Hibon's picture

Forced... this is very strange.

Hibon
Activity Score 3734

Simple ideas are the best !

CiLLA's picture

I get it but i don't think it makes sense as an ad perhaps it just being a photograph.

CiLLA
Activity Score 31
Sven Gali's picture

Creates the need with no attempt to sell the product

Sven Gali
Activity Score 845
Photographer
Dreaming's picture

-art work is really good...........bt not best........

Dreaming
Activity Score 50
Creative Director at Ad agency as a creative head cum copy writer
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