Pantene

Sunflower

Vietnam
Agency Network: 
Grey
Published/Aired: 
April 2010
Posted: 
May 30, 2010
Like
14
Comments
23
Views
928
Pantene: Sunflower
Pantene Print Ad - Sunflower

Tags

Print Vietnam Health Pantene Grey

Description

Print advertisement created by Grey, Vietnam for Pantene, within the category: Health.

Caption

Pantene. Shine

Advertising Agency: Grey Group, Vietnam
Creative Director: Aditya Upadhyaya
Art Director: Rajib Gupta
Copywriter: Rajib Gupta, Aditya Upadhyaya
Illustrator: Arnuphap Wimonchayanurak (Day), Anh Tuan Tran Nguyen
Photographer: Dusit Phongkraphan ( Otto )
Additional credits: Chamlong Intarach (Banana) / Professional Image
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Highest Rated

sandipkayal's picture
May 31, 2010 - 2:29

art is so good

sandipkayal
Activity Score 274
Art Director at LOWE LINTAS |

a CREATIVE drop

Like
6
camozzi's picture
May 30, 2010 - 20:59

y esto es....

camozzi
Activity Score 20
Copywriter at Y&R Argentina
Like
rehpani's picture
May 30, 2010 - 21:45

CAMOZZI

LAS FLORES SIEMPRE BUSCAN LA LUZ, ENTONCES YO ENTIENDO QUE LA PERSONA SE ACABO DE LEVANTAR DE LA CAMA Y DEJÓ EL BRILLO SOBRE LA ALMOHADA OSEA LA LUZ QUE LA FLOR BUSCA!!!!

rehpani
Activity Score 312
Etorres Publicidad/ITSU
Like
2
art.vs.commerce's picture
May 30, 2010 - 22:30

shouldn't the model still be there. Where is the light source coming from?

art.vs.commerce
Activity Score 566
Art Director
Like
Guest's picture
May 30, 2010 - 23:07

I believe the Model was there and thats why the flower is following the light of the shiney hair. She must have left and the flower is still there...

Guest
Like
3
dreadboy's picture
May 31, 2010 - 0:26

pantene, with a new pillow-polish formula maybe? :))

dreadboy
Activity Score 413
Photographer |

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

Like
1
meraj's picture
May 31, 2010 - 1:37

hey i liked da visual of it very much.... they did able to enhance da magnitude of the SHINE in such way which will have an impact on consumers mind like--- Pantene knows how can u make your's shining

meraj
Activity Score 216
university
Like
kalpesh78's picture
May 31, 2010 - 1:47

don't get the idea... but my guess is that the woman must've slept in bed with wet hair washed in pantene (which she forgot to wash off) and the shine got stuck to the pillow / place where she sleeps...

phew.
Bad ad.

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

Like
1
TommyO's picture
May 31, 2010 - 2:13

Unless Pantene started selling bed sheets or lamps... I don't get it.

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

Like
1
sandipkayal's picture
May 31, 2010 - 2:29

art is so good

sandipkayal
Activity Score 274
Art Director at LOWE LINTAS |

a CREATIVE drop

Like
6
Guest's picture
May 31, 2010 - 3:55

haha, yeah i think the model should still be there

Guest
Like
1
Guest's picture
May 31, 2010 - 4:09

so so forced...
great art

Guest
Like
1
sreelax's picture
May 31, 2010 - 4:51

Its done by Koshi electrical 2000

sreelax
Activity Score 21
Creative Director at Creative Director, PUSH INTEGRATED COMMUNICATIONS, BANGALORE |

Sreelax

Like
1
Guest's picture
May 31, 2010 - 5:56

it makes your dandruff so shining, doesn't it?

Guest
Like
3
Marlus Lau's picture
May 31, 2010 - 10:02

A little too much, is it not?

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
Like
AssassinX's picture
May 31, 2010 - 10:05

A bit boring.

Is this a scam work?

AssassinX
Activity Score 1327
Like
1
Guest's picture
May 31, 2010 - 11:05

Funciona mejor para una marca de detergente o algo así.

Guest
Like
Guest's picture
May 31, 2010 - 17:11

Waaaaaaay too much to get to the point!

Guest
Like
1
dollypoppin's picture
May 31, 2010 - 23:20

I got it.. But shouldn't the model still be there? I mean.. the light/shine must have come from her hair, now that she's not on the scene, how could there still be that light? @_@

dollypoppin
Activity Score 1423
Copywriter at Conceptboard Advertising |

---------
"Nihil sub sole novum"

Like
1
theanc's picture
Jun 01, 2010 - 10:19

Weird visual for a plain idea.

theanc
Activity Score 2784
Art Director at Grey Brazil |

http://www.augustocorreia.com.br

Like
1
Guest's picture
Jun 02, 2010 - 5:06

I live in Vietnam and have NEVER, EVER seen this ad. Please, let's stop the madness.

Guest
Like
2
kevgroat's picture
Jun 03, 2010 - 20:12

3 stars because they used a beautiful sunflower

kevgroat
Activity Score 175
Like
2
Guest's picture
Jun 09, 2010 - 0:09

I get it this way, even a model left, just a single hair she drop still shine..

Guest
Like
2
Miss Copywriter 22's picture
Jul 07, 2010 - 1:01

ha ha they have taken "Shine" too seriously.....what a waste of a concept that could have sold......

Miss Copywriter 22
Activity Score 175
Copywriter
Like
2
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