Advertisement

3 reasons

Campaign
Agency Network: 
Published/Aired: 
February 2008
Palm Pilot:  3 reasons

Description

Print advertisement created by Y&R, United States for Palm Pilot, within the category: Electronics, Technology.

Advertising Agency: Young & Rubicam, San Francisco, USA
Art Buyer: Melinda Estey
Art Director: Ali Mumtaz
Photographer: Andric
Retouching: Brett Simms Imaging
Log in to post comments
speed's picture

Some nice stuff here. You just sold me on an iphone, not a Palm.

speed
Activity Score 83
Commercial Photography
doworkson's picture

best copy ive seen in a while. not because its super clever or side splitting hilarious, but because its how people talk.

doworkson
Activity Score 242
Copywriter
TheWordOnTheStreet.'s picture

Nice art.

TheWordOnTheStreet.
Activity Score 35
Art Director
monicamexico's picture

These are boring. The writing is bad. I didn't even see a brand until the third one.

monicamexico
Activity Score 830
Mr.Top's picture

not that cool

Mr.Top
Activity Score 728
Garg0yle's picture

Ditto... Monica. Amateurish.

Garg0yle
Activity Score 144
IBD, Mumbai |

ShanGhai!

JediByKnight's picture

ummm...so let me guess...i will buy an expensive palm pilot because i can send text messages to people on it...which i can't do on any (cheaper) other mobile phone????

i think they need to revisit the strategy. this work sucks.

JediByKnight
Activity Score 184
Copywriter
credosian's picture

sorry to be a wet blanket here - there's great art direction and the copy is amusingly funny -------- THE STRATEGY is MISSING.

isn't the same messaging possible on a simple mobile phone???

how does it deliver the PALM PILOT to the consumer???

GOOD CREATIVITY. BAD ADS.

credosian
Activity Score 273
Copywriter at Climb Media |

Be awesome :)

Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now